Description

Advertising and Marketing Communications Management

Advertising and Marketing Communications Management program at Centennial College is all about tapping into your creative talent and strategic thinking and using business savvy to generate new and exciting ideas. If you prefer to watch the Super Bowl for the commercials, this program is for you.

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Duration

3 years

Starting Date

September

Tuition Fee

$16,164

Location

Toronto, Canada

About the program

Taking place over three years, the courses in this Advertising and Marketing Communications Management program at Centennial College begin by offering a foundation on all aspects of the industry, which prepares you for the final year of study, when you choose to specialize in account management, digital creative or media buying and planning. Additionally, this program is the only Greater Toronto Area college advertising program to offer a full semester, 14-week field placement.

In the Advertising and Marketing Communications Management program, you’ll:

Learn the entire advertising process, including creative development, research, developing strategies, campaign planning, production, and media planning and buying;
Learn to produce content within the range of advertising genres;
Gain the ability to tell clients’ stories with persuasive advertising;
Plan and develop campaigns on multiple platforms;
Develop your instincts and strategic abilities while meeting deadlines in a professional and creative environment;
Be led by a team of seasoned advertising instructors who possess vast industry expertise;
Complete your training with an industry field placement, during which you’ll acquire experience in the day-to-day activities of the advertising world.