Home » Programs » Centennial College » School of Communications, Media, Arts and Design » Advertising – Media Management

Advertising – Media Management

Our Advertising Media Management program prepares you for a career in media planning and buying within the advertising and communications industry.

Intensive, hands-on, industry-approved advertising media management courses provide you with the fundamentals of media management while focusing on consumer-driven communication channel choices (such as mobile platforms) for advertising messages.

Quick Facts

 
Full-time Duration: 1 year
Starting in: September
Tuition Fee: $23,078
Location: Toronto, Canada

In this School of Communications, Media, Arts and Design Graduate Certificate program, you:

  • Develop an expertise in reaching target audiences with a creative message.
  • Build your business and negotiation skills on behalf of advertising clients to achieve strategic results.
  • Expand your knowledge of emerging media.
  • Master your knowledge of industry-specific syndicated research databases and software.
  • Complement your in-class education with a 14-week industry field placement.

Program Highlights

You receive realistic hands-on learning and partake in a 14-week field placement during which you gain practical industry experience.
Comprehensive digital media training is covered in two semesters.
The Advertising – Media Management program enhances career-ready skills in media management, research, analysis, planning, estimating and buying.
High-level industry professionals, who help you to connect with the industry, teach and mentor you.
Tilt — a student-run communications agency — provides you with real advertising experience while in school.
The Interactive Advertising Bureau recognizes Centennial College as offering the largest breadth of interactive/mobile curriculum.

Get Started Today!

Fill out this form to request more info on tuition, course details & more.

Request free information (Centennial College Canada)

Your privacy matters and your data will be held in accordance with Centennial College's privacy policy as well as Studyportals’ privacy statement and terms of use. You consent to receiving marketing material from Centennial College and Studyportals about furthering your education. You understand that these calls/emails/texts may be generated using an automated technology. You also consent that Studyportals can verify your course search and enrolment progress via publicly available information or via education institutions you’ve shown an interest in, with which we can share your personal details (for verification purposes only).
You can contact Centennial College and Studyportals at any time to exercise your personal data rights.

 

“A good opportunity to be a member of the research team to conduct research for reputed institutions like University of Toronto and Centennial College. Gained a lot a new knowledge and hands-on experience in conducting research. Learned sampling techniques and different data analysis methods.”

Sushil Anu // Performance of Existing Oil-Grit Separators (Stormceptor) and Development a New Generation of Urban Sediment-Contaminant Separators

Career Prospects

Career Outlook

  • Digital strategist
  • Social media planner
  • Connection planner
  • Account planner
  • Broadcast buyer
  • Media sales executive
  • Research analyst
  • Business development coordinator
  • Analyst

Learn more