Description

Advertising – Media Management

The Advertising – Media Management program offered by Centennial College prepares you for the role of strategic media planning and buying within the advertising and communications industry.

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Duration

1 year

Starting Date

September

Tuition Fee

$24,246

Location

Toronto, Canada

About the program

Intensive, hands-on, industry-approved advertising media management courses provide you with the fundamentals of media management while focusing on consumer-driven communication channel choices (such as mobile platforms) for advertising messages.

Intensive, hands-on, industry-approved advertising media management courses will provide you with the fundamentals of media management. At the same time, they’ll highlight consumer-driven communication channel choices (such as mobile platforms) for advertising messages.

In this Advertising – Media Management program offered by Centennial College, you’ll:

Develop expertise in reaching target audiences with creative messages;
Build your business and negotiation skills on behalf of advertising clients to achieve strategic results;
Expand your knowledge of emerging media;
Master industry-specific syndicated research databases and software;
Complement your in-class education with a 14-week industry field placement.